Services
Five disciplines, one view
Choose a discipline to see the situations we step into, our view, and the modules with their typical duration.
Business Strategy
The gap: strategy ↔ executionThe situation
Growth has stalled, a new market is on the table, or the business model no longer fits, and HQ and region read the situation differently.
Our view
Strategies rarely fail on the idea. They fail on blind spots in how the market buys and what the organisation can deliver.
Modules
Diagnosis of position, portfolio, channels and organisation
Where to play, how to win, 3-year plan with P&L logic
Value chain, competitors, opportunity size, go/no-go
From hardware to solutions, licensing or online
Structure, roles, KPIs and operating rhythm
Outcomes clients look for
Product & Solution
The gap: engineering ↔ marketThe situation
A new product generation is coming, but requirements are vague. Engineering builds to spec; customers want a solution.
Our view
Most product problems are translation problems: who it's for, what it must do, what it may cost, agreed from day one.
Modules
Use cases into platform, I/O, form factor, cost, certification
Gaps, overlaps, platform strategy, keep / kill / invest
Hardware plus software and partners, ready to deploy
From proof of concept to deployment
Outcomes clients look for
Go-to-Market & Ecosystem
The gap: product ↔ customersThe situation
The product is good, but traction is slow, sales depend on a few accounts, and the right partners aren't on board.
Our view
B2B technology grows through the right channel model, partners with a reason to sell, and a message buyers recognise.
Modules
Segments, ideal customer, positioning, pricing, channel mix
Partner selection, programme, enablement, restructuring
Chip, platform and software alliances, co-marketing
Messaging, content, trade shows, community
Playbooks, solution selling, coaching
Outcomes clients look for
Deals & Negotiation
The gap: opportunity ↔ signed dealThe situation
A deal that matters is on the table, the other side is bigger and more experienced, and cultural differences add risk.
Our view
Large organisations negotiate from process and leverage. Winning on good terms means preparing as thoroughly as they do.
Modules
Decision process, value case, walk-away, negotiation plan
Account strategy for tier-1 OEMs, long design-in cycles
Commercial structure for alliances and licensing
Europe ↔ Taiwan, in English and Mandarin
Quality claims, RMA, receivables, repair
Outcomes clients look for
Track recordDeals successfully closed with multinational technology leaders, including Intel, Siemens and Diebold.
AI in the Workflow
The gap: possibility ↔ practiceThe situation
Engineers don't know what the business needs, and users don't know what AI can do. It ends like many IT projects before it: tools get built, and nobody uses them.
Our view
Becoming AI-enabled is an operations project, not only a software project. It works when someone fluent in both business processes and AI translates between engineers and users, so what gets built is what gets used.
Modules
Map workflows, rank use cases by value and feasibility
Requirements your engineers can build from, KPIs and return
Redesign the process around AI and guide the pilot to results
Playbooks, hands-on training and change support
Data handling, quality checks, human review, EU AI Act awareness
Outcomes clients look for
Planning your next move?
Whether it's a new market, a new product or a deal that matters, we're happy to think it through with you. The first conversation is free and without obligation.